Upright UK Limited
Logo development  ·  Advertising
  ·  Exhibition Design
Upright Uk Limited design, develop and manufacture POS and Display equipment for the retail industry.

They approached me with a view to firstly updating their logo to be modern, reflective of the industry, eye-catching and able to be used across different departments.

Soon after, a series of adverts were developed to re-launch the brand but with a view to emphasising the importance Upright put on customer service and relationships.

Exhibition work followed, introducing the seven their seven Brand Values:

Creativity; Quality; Honesty; Trust; Loyalty; Satisfaction and Reliability.

Together with seven stunning images they created the basis for an eyecatching and memorable exhibition.
Royal Lancers Prince of Wales's IX XII

Logo design and development
I was approached by members of the Royal Lancers to produce a logo that could be used in
their recruitment services. The logo needed a contemporary feel, incorporating the traditional, historic
bamboo lance of the battalion.
Camporosso Gavi di Gavi

Wine Label

Camporosso is a municipality in the province of Imperia in the Italian region Liguria. Gavi is an Italian white wine produced in a restricted area of the Province of Alessandria, Piedmont, close to the Ligurian border. The name derives from Gavi, the town at the centre of its production zone, and Cortese, the local variety of grape from which it is exclusively made.

The label needed to be 1 or 2 colours, simple yet elegant and stylish.


Easy Plumbing

Logo  ·  Van Livery  ·  Stationery
Easy Plumbing are a Leicester based company, with an easy-going, friendly and approachable attitude to work.

Being Leicester based, the company wanted a logo that was both synonymous with the area (locals are known to call each other 'me duck') and water and so the duck logo was born!
DCA Doughnuts 
Advertising Campaign
Brief: To create a series of fun, light-hearted ads and posters to promote DCA doughnuts
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